Christopher Biddle is a PR expert and former daily news reporter who knows how to get bottom-line results for his clients with great storytelling in words and images.
He has 37 years of experience as a hands-on communicator and PR practitioner. An accomplished writer, he worked for many years as a newspaper and reporter before becoming Vice President of Communications with the New Jersey Business & Industry Association (NJBIA), a position he held for 20 years before officially retiring to form his own PR firm in 2012.
A strategic thinker, Chris has a proven track record in conceiving and executive goal-driven communications projects both large and small.
As NJBIA’s chief communicator and a member of the Association’s senior executive team, Chris played a key role in the development, management and promotion of many of the Association’s most successful communications and member-service programs, among them:
- Awards for Excellence Program
- Annual Business Outlook Survey
- Basic Skills Workforce Training Program
- Campaign for Manufacturing Renewal
- Centennial Celebration & History (2010)
- Internet Communications (email and web)
Before joining NJBIA, Chris worked for 15 years as a newspaper reporter and editor in the Philadelphia/New Jersey region, his last five as Business Editor with The Trenton Times (1987-1992). Along the way, he received 11 awards for enterprise and public-service reporting.
Chris has built long-term and productive relationships with many of New Jersey’s top reporters and editors in print, television and radio. He understands their needs and knows how to work with them.
Chris is an accredited public relations professional, having received his Accreditation in Public Relations (APR) from the Public Relations Society of America (PRSA). He is among fewer than 6,000 PR professionals worldwide who have received this certification, which is given to practitioners who meet high standards of honesty, integrity and professionalism.
Chris is also a founding member of the PRSA NJ Senior Practitioners Group, which organizes networking events and how-to seminars for senior-level PR professionals in New Jersey.