public relations

Great vegetarian food, vintage music, vinyl records, and good company draw customers to Dave and Jen's Abandoned Luncheonette on Mill Street in Moorestown, NJ. [Read more...]

PR counselor Chris Biddle calls upon his decades as a journalist to reveal how to win news coverage and attract new business by telling your own stories. [Read more...]

By Christopher Biddle President, Biddle Communications & Public Relations LLC Take it from your grandmother: “The proof is in the pudding.” This delightful idiom means “that the end result is the mark of the success or failure of one’s efforts or planning.” (Thanks to the Grammarist [Read more...]

If It’s Is Pure Publicity or Visibility You Seek, Try Getting Arrested By Christopher Biddle, APR Even well-educated and otherwise sophisticated CEOs will say “more publicity” or “visibility” when asked why they want to engage a PR firm. That’s like going to a fine restaurant and [Read more...]

When I received this list of the 5 key attributes and skills of a PR practitioner from College of New Jersey student Steph Van Heest, I was blown away. She prepared the essay after I spoke with her class at a PR strategies course led by adjunct professor Jake Farbman. Steph’s “list” is [Read more...]

Six Ways PR Can Help Your Business Having taken the leap into my own PR business, after 35 years of working for others, I’m quick to share my business card with anyone who might have even a passing interest in hiring a PR guy. Almost inevitably, the first thing they ask is: “What exactly to you [Read more...]

What is public relations? Let’s start with what PR is not, at least in my professional opinion. PR is not “spin,” even though most people would say that’s what PR is all about. As in, “let’s see how we can spin this message.” Spin implies the clever use of clever words to persuade an [Read more...]